An Overview of Snapchat Advertising
While Snapchat pioneered the ephemeral style of storytelling that is everywhere on social media right…
The Story Behind the Stories
Snapchat pioneered Stories. Then Instagram followed. And now Facebook has jumped on board. The basic…
Snap’s IPO Moves Forward: What Should We Expect?
Snap Inc.’s upcoming initial public offering (IPO) is the cause of much speculation and anticipation…
Snapchat Partners Will Target Ads Based on Offline Behavior
Snapchat users may soon notice a more personalized touch to the ads they see. Snap…
Super Bowl Advertising: Is Snapchat the New TV?
The advertising buzz leading up to the Super Bowl is nothing new. Every year, we…
How Brands Are Engaging Audiences with Snapcodes
No one can accuse Snapchat of being complacent. This past year, the company has been…
Is the Future of Video Vertical?
Whether you’re snapping a selfie or filming a video, most people naturally hold their phones…
How Brands Can Use Snapchat Memories
Over the past month, Snapchat has started to roll out one of its biggest changes…
A “Snappy” New Instagram Update
Instagram is all about sharing life’s big highlights and perfectly edited images. But today, the…
Tips for Designing Snapchat On-Demand Geofilters
Snapchat is undoubtedly the most popular kid on the marketing block right now. Big brands…