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Why Videos Are the Best Marketing Tool Right Now
When developing your online presence, you want to make sure your company stands out. So…

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Facebook Tests an Influencer Marketing Search Tool
Facebook began its first big influencer marketing push in November 2017, when it launched the…

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Virtual Influencers Can’t Replace Actual Human Connection
Lil Miquela is a bona fide Instagram celebrity. A model, activist and recording artist, she…

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A Guide to YouTube’s New Live Streaming Features
Last month, YouTube announced a new suite of features to enhance the live streaming video…

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Top Social Media Trends of 2018
At the beginning of every new year, smart marketers set priorities to focus on for…

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Facebook ‘Watch’ to Offer New Ad Opportunities
This month, Facebook announced the launch of Watch, a new video tab that will feature…

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Influencer Infused Events
Last week I was standing in a room full of excited influencers as they looked…

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What’s With Video on Instagram?
All I talk about these days is video- GIFs, Boomerangs, live streaming, informational, funny, unexpected,…

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5 Live Streaming Video Tips
Live streaming video is an excellent way to show off your brand’s expertise, build a…