How Marketers Can Understand Millennials: Dump the Stereotypes

By Tracey McCoy | September 1, 2014

While perusing MediaBistro earlier today (one of my go-to sites that’s always full of useful and helpful information,) I came across an interesting article: First Step For Marketers to Understand Millennials: Dump the Stereotypes. This headline stuck out to me because defaulting to stereotypes can happen so easily when a demo isn’t understood. But it isn’t…

Read More